Blog, News & Events

Blog, News & Events

Learn more about our company, the things we know and the events we attend. Follow us on Twitter, Instagram and Facebook too for the latest updates.


Takeaway Expo 2013

The Takeaway Innovation Expo was hosted on the 28th and 29th November 2013. Sponsored by Just-Eat, the takeaway exhibition showcased some of the players in the restaurant and takeaway industry.

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New Designer, New Devices

We would like to welcome Paul Moscrop to our full time team. As an experienced web designer we are sure he will deliver the best website designs for your takeaways. We also now provide mobile & tablet sites.

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Why you need to Migrate to Google Analytics 4 by July 1st

Quick Summary

Protect Your Data – Migrate to Google Analytics 4 (GA4) Now!

Don't risk losing valuable data! Starting July 1, 2023, Google will halt data processing the currently used Universal Analytics (UA) properties. Without migrating to Google Analytics 4, you'll lose access to historical data crucial for understanding customer behaviour and measuring website and campaign success.

Act now to ensure continued tracking of website or app traffic and conversions, whilst gaining all the highly valued benefits of GA4, and it’s AI capabilities. As a certified Google Analytics partner, ZPos can complete this migration for you, for a one off fee of £60+vat.

Act now! Start your GA4 migration today

The Importance of Migrating to Google Analytics 4 (GA4)

Google Analytics 4 (GA4) is the latest version of Google's popular analytics platform. It offers a number of new features and capabilities that can help businesses better understand their customers and improve their marketing campaigns. With the impending limitations on Universal Analytics (UA) and the risk of losing access to valuable historical data, migrating to GA4 has become an urgent necessity.

Changes to Universal Analytics (UA), and the impact for you

Google has announced that it will stop processing new data in Universal Analytics (UA) properties on July 1, 2023. This means that any data collected after that date will not be available in UA. If you don't migrate your property by the end of the month, Google has stated that you will lose access to all of your historical data. This data is essential for understanding how your customers interact with your website or app, and it can be used to improve your marketing campaigns now and in the future.

In addition, for those who use Google Ads, you will no longer be able to track conversions in UA, which is the tracking is used for measuring the success of your marketing campaigns and telling you which campaigns are driving the most traffic to your website or app.

Benefits of Migrating to Google Analytics 4 (GA4)

As well as the risk factor in not migrating, there are some big benefits in starting to use Google Analytics 4 (GA4), you open the door to a host of powerful aids that can revolutionise your analytics and marketing efforts. Please include:

  • Artificial Intelligence (AI) capabilities: GA4 uses AI to identify trends, predict behaviour, and provide personalised recommendations.
  • Cross-platform tracking: GA4 can track users across multiple devices and platforms, giving you a more complete view of their behaviour.
  • Enhanced reporting: GA4 offers a number of new reporting features that can help you better understand your customers and improve your marketing campaigns.
  • Improved privacy features: GA4 has been designed with privacy in mind, and it offers a number of features that help you protect your customers' data.

Migrate to GA4 with ZPos, Certified Google Analytics Partner

As a Google Analytics certified partner, and with the experienced team we have at ZPos, we can help you migrate your data, set up your GA4 property, and update your website tracking today. ZPos will charge a small labour fee of £60+vat for this service.

Don't wait until it's too late. Migrate to GA4 today by getting in touch with the ZPos Web Team.

Email web@zpos.co.uk Call 01793 251152

Preparing for the Single-Use Plastics Ban: Sustainable Packaging Solutions for Restaurants and Takeaways

We understand the importance of sustainable practices in the restaurant and takeaway industry and that's why we want to share with you the latest news from the government regarding the upcoming ban on single-use plastics.

Following in the footsteps of Scotland and Wales in 2022, England is set to ban a range of single-use plastics from restaurants and takeaways from October 2023.

This ban includes cutlery, plates, stirrers, food containers made of expanded polystyrene, cups, and lids made of expanded polystyrene.

The environmental impact

It is estimated that in England, around 2.7 billion pieces of single-use cutlery are used each year and most of these are plastic. Similarly, approximately 721 million single-use plates are also used (yet only 10% of these items are recycled). 

To put that into perspective, if you were to line up all 2.7 billion pieces of cutlery (which measure around 15cm each) they would span the circumference of the earth over eight and a half times!

The impact on your business

With costs already rising substantially in most other areas like gas and food; finding reliable, quality, and cost-effective suppliers for sustainable packaging can also be a challenge.

Choosing the right sustainable packaging materials for your specific needs is often a complex process. Plastic may have been easy to work with and now you will have a variety of materials to consider, each with its own pros and cons. It's important you have a plan B supplier until you are confident in your choice of sustainable packaging (to avoid any negative impact on your customers).

Consider materials like paper, bamboo, cardboard, rice husk, and sugarcane bagasse. Each material has its own unique features and benefits. Remember that just because a material isn't banned, it doesn't mean it's not harmful to the environment.

To avoid any last-minute rush for suppliers, we recommend planning early and establishing your supply chains now. Research and trial new packaging in small batches to ensure that you have plenty of options, experience, and contacts to adapt as the situation progresses. Once you have chosen your sustainable packaging material, get feedback from your customers before committing to a large order.

Don't believe the hype, just because the label says sustainable or recyclable, it might not apply to the whole of the packaging so check to ensure it's legal for use from October 2023.

How ZPos can help

Sustainable packaging is a great marketing opportunity for your brand

Talk to us at ZPos about the many opportunities to align your website branding with physical packaging - branded cardboard boxes and paper bags are a great way for customers to showcase your brand. Loyal customers might even be happy to support your business with your own branded items for reuse (i.e. cups and flasks).

We support the push for eco-friendly practices and are here to assist you with the transition to sustainable packaging. Contact us to learn more about our sustainable packaging solutions and how we can help your business become more environmentally friendly.

COVID Click, Collect & Deliver Promotion

Limited Time COVID Promotion! Start taking orders in 48 hours!* Now from £500 £50.

Whether you’ve a website or not,
we’ll do it all for you!

Our team of Swindon website designers and developers are ready to start working for you today. They’re complimented by a dedicated Menu Entry Team who will maximise your menu and look to increase your average order total. All included in the package.

Website Ordering

Website Ordering

App Ordering

App Ordering

Pay at Table

Pay at Table

Custom Design

Custom Design

website designers and developers

Free Updates

Take orders online

Take orders online within 48 hours*

COVID Compliant Ordering

ZPos are the UK’s leading design, development & marketing agency that’s sole purpose is to build effective websites for restaurants, takeaways, bars, food trucks and dark kitchens. We will add online ordering to your existing website or build you a new one! Then we focus on making it a success.

View full package details
Click and collect online ordering
Simple online ordering websites

Reach New Customers

Taking orders online is more important than ever. Our incredible systems will help you reach out to your existing customers, but also bring you new ones too. We have so many features to help you grow and allow customers to order how they want to, whether that be on desktop, mobile, tablet, games console or at their tables. With features such as customer maps, you’ll see new areas to target.

View full package details

Systems that never get old

The website you have today will not be the website you have in the future! Our UK based development team are constantly releasing new features to keep you one step ahead of your competitors. We automatically make your sites work with any new device which can access the internet.

  • Loyalty points schemes
  • Over 50+ different discount code options
  • Market to your customers using SMS messages☨
  • Send out automated review forms
  • And hundreds more...
Simple online ordering websites

Your customers want to order from you online.

Make it easy for them

With our hassle-free approach to get you up and running. You’ll be head and shoulders above the rest with our enterprise level hosting, secure online payments, mobile & tablet friendly designs and a long list of included features. Take a look at the table below for a more detailed breakdown.

Choose your package

Recommended

Commission

This 'Pay Per Order' option is perfect whilst still growing a client base. All the features, but at a price that suits you.

Unlimited Package

If you’re already online, or know you will be busy, then opt for a fixed price package from £150 p/m.

ZFood Commission Package ZFood Unlimited Package
All prices mentioned on this page are exclusive of VAT. *48 hours is achievable if you’re able to upload a digital menu for us whilst signing up and are available to discuss any follow up questions the team may have. **Minimum monthly service fee of £5. ***Our payments go through our approved payment provider, the user or client with cover these costs. ☨Extra charges may apply.
Important Package Details
Includes graphic design work Checked Icon Checked Icon
Ultra-fast UK servers Checked Icon Checked Icon
Secure online payments Checked Icon Checked Icon
UK based menu entry Checked Icon Checked Icon
Dedicated developers and account managers at your disposal Checked Icon Checked Icon
Website Features
Website & order reports Checked Icon Checked Icon
Full product customisation Checked Icon Checked Icon
Premium deluxe SEO Checked Icon Checked Icon
Discount codes & customer loyalty points Checked Icon Checked Icon
Modern mobile & tablet friendly website designs Checked Icon Checked Icon
Email & SMS customers☨ Checked Icon Checked Icon
Setup Fees
[Option 1] - I have a website, just need an online ordering tool £50
48hrs
£50
48hrs
[Option 2] - I need a new website, and an online ordering tool £150
3 weeks
£150
3 weeks
Monthly Fee Summary**

These fees are inclusive of all main fees, including website labour and payment charges***

7%
From £150

Trusted by start-ups, to multinational franchises

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